Could there be any time in the history of business more fraught than today?
With unemployment exceeding 10%, and a contraction of 25% or more in GDP predicted for 2Q20, there's no clear path back to prosperity for the economy. And for many businesses, there may be no clear path to survival either. But there is one thing you should do.
Experience tells us that the one thing you need to do in times like these is connect with people, and that includes your customers and your prospects. Call them. Find out if they're okay. Let them know you're okay. Tell them you care. And ask: Is there anything I can do to help?
Marketing is about making a connection, and it's more important now than ever. So Reach Out and Touch Someone.
So, are you okay? And is there anything we can do to help?