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An insurance carrier wanted to improve their ad targeting, and be more proactive with customer acquisition. They were also uncomfortable with the level of churn they were experiencing. So they called LeadGen.com partner Tyrone Matheson Group, and asked for help.
A LeadGen.com Partner to the Rescue!
TMG's powerful AI system was able to sift through the client's mountains of data, and identify two important customer types. The one that could be leveraged in their advertising program resulted in a 1500% increase in conversion rate. And the one that could be leveraged in their retention program resulted in a 4% reduction in defections. Not bad for three months' work.