The Learning Center is our central hub for the information you'll need to grow your sales, your market share and your profitability.

• If you want to do everything yourself, the Learning Center has all the tools you need, as well as detailed instructions on how to use them.
• If you want LeadGen.com to do some of the work, but you want to complement it with your in-house efforts, the Learning Center will explain our approach in a way that can maximize your productivity, as well as the team's results.
• And if you want LeadGen.com to do all the work, either until things get on the right track, or long term, the Learning Center will enable you to understand our approach so you can follow along, and pick up whenever you want.

What steps should I take to get going, if I'm not sure how little or how much we're going to ask LeadGen.com to do?

1. Read the book, watch the videos, or listen to the audio. This will give you a framework for understanding our approach. (It's not necessarily simple; but if it were, everyone would be rich.) Then talk to us about your goals and challenges. (Here is a good place to do that.) We can usually figure out what's reasonable to do and accomplish, and what's not.
2. At the very least, post a few Case Histories in the Go-To-Market planning tool. If we don't know what you do, and why someone should buy from you, it's hard for us to help.
3. If, after posting a few Case Histories, you still have energy, work with us to develop your positioning and strategy. Regardless of who ends up doing the work, this is the most important step to get right!