The LeadGen.com Recession Survival Guide
If you're like most business owners, you want your business to survive the lockdown, and prosper when the economy comes back. Here's what you need to do right now to make sure it happens:
Whatever your investment in marketing used to be, triple it. You have to pour as much money into creating awareness and generating demand as you possibly can - even if it doesn't convert right away. Let us do it for you.
Once you find a prospect, don't assume you know what they need. Ask them, and figure out a way to help. Don't assume that the business you're in today is the business you'll be in tomorrow. Let us figure it out.
Adding permanent staff right now locks you into fixed costs and talents. Outsource as much as possible - especially your marketing - to remain flexible, while protecting your downside. Let us fill the gap.
Your traditional media may no longer reach your target market, which itself may have changed. Step back and re-think your media strategy and your positioning. Let us set it up.
Just like a recession is a gift to investors with cash, it's also the best time to grow your market share. And the more you can add to your market share now, the more profitable you'll be when the recession ends. The companies that prosper in the long run will be the ones who focus like a laser on buying market share now. Let us help.
No single solution can solve most sales and marketing problems, so we partner with dozens of innovative providers who work as a team to solve your problem, and help you achieve your goals.
With LeadGen.com you don't have to look all over to find the right answer - everything you need is right at your fingertips. And you don't have to pay to re-educate your vendors about your business each time you sign up a new one.
By providing you with a single-point-of-contact, LeadGen.com eliminates the finger-pointing between Marketing and Sales - so you can worry less, and celebrate more.
Since we offer every possible solution, we're unbiased as to what we recommend. So you get what you need, not just what's available.
In Marketing, the only KPI that really matters is the Expected Value of your Funnel; just like in Sales, where it's Revenue. That's accountability that counts!
Our Account Managers have decades of experience solving sales and marketing problems, so you don't have to learn the hard way.
We know what you've been through - "Trial and Error Marketing" or worse. But that's why we built LeadGen.com - to help you get from "where you are" to "where you want to be".
At LeadGen.com, we can help you:
Call 866-235-1100 and talk to LeadGen.com - before it's too late even for us to fix the problem!
In-House Marketing Is a Luxury You Can No Longer Afford!!!
When business was good, having someone in-house to do your Marketing gave you more control, even if they weren't quite an expert in all the various techniques you might need to use.
And the fact that they couldn't generate qualified sales leads (and that your salespeople couldn't compensate by making cold calls) wasn't that big an issue - because business just seemed to come in anyway.
But now that things are tight, having someone in the office, someone who doesn't actually produce revenue, makes a lot less sense - especially when they're working from home anyway.
It's time to call in the cavalry.