How We're Different

At LeadGen.com, we're different from other solutions on the market. Put simply:

We're Faster

We're Better

We're Cheaper

In other words, we can help you get to your objectives sooner. We can help you do it with a far lower risk of failure. And we can do it less expensively than any other option.

First, We Need to Frame the Question

If you're thinking about outsourcing some of your marketing or sales work, or even hiring someone, you probably have a few issues you're dealing with. Either you don't have the skills in-house to do it, or you don't have the tools. Your vendors may be failing. Your people may be tied up doing other things, or they may just be out of ideas. You may not have the technology or solutions to work with. Or you may simply have a bad marketing or sales strategy.

But if growth isn't happening, it may be time to call in the cavalry. (Are you wondering if you have a growth opportunity? Click here.)

At LeadGen.com We Can Help You
Maximize Your Sales and Profitability

At LeadGen.com, helping B2B companies increase their sales, their market share, and their profitability is all we do - all day, every day.

So now, the question is: How are we different from the 10,000 marketing solution providers that are out there?

Like we said, when it comes to helping you grow: We're faster, better and cheaper. And we don't make you choose two out of three.

Second, You Need to Understand Your Options

When developing a sales or marketing strategy, there are hundreds of options to choose from. But that, of course, just makes the problem worse. How do you know which to choose? How do you know which are right? For example:

  • Should you use direct marketing or broadcast?
  • Should you use inbound marketing or traditional?
  • Should you focus on lead generation or closing?
  • Should you use all-of-the-above or rifle-shot?

And then, once you choose a strategy, how do you make sure you execute it well? For example:

  • Did you know that over 95% of telemarketers can't actually make a competent cold call?
  • Did you know that, for most companies, there is precisely zero correlation between Web traffic or page ranking and sales?
  • Did you know that Digital Marketing professionals have the highest job turnover rate of any category tracked by LinkedIn?
  • And do you understand that, when you choose a single-solution vendor, you are assuming that that solution is the right one?

The point is that, if you don't step back and take a holistic view of the problem, and your options for solving it, not only do you increase the chances of failure, but you guarantee that, by the time you find out that it's not working, it will be too late to fix it.

So How Can We Be Faster, Better and Cheaper?

To start, at LeadGen.com, while we have dozens of different B2B sales and marketing solutions, our focus is always on your bottom line. Ringing your cash register, and delivering meaningful financial results, are really important to us. We love when you're successful.

At the same time, we don't offer the "false accountability" of a pay-per-lead program, or the "cheap insurance" of a guarantee. Instead, we offer the experience of having put together hundreds of successful campaigns and programs for hundreds of clients over the last 25 years that have delivered to them billions of dollars in new sales, profits and market share.

With that as background, if you're a "video learner" click on the video on the right to see a 10 minute Overview presentation. If you need a little help understanding the basic B2B Sell Cycle, try this page.

And if you're ready to understand why a "one stop shop" is the only way to go, read on.

Click Here for the 10-minute
LeadGen.com Overview Presentation

LeadGen.com Can Help You Maximize Your Sales

Do you need more sales? Do you need to grow top-line revenue? At LeadGen.com we have solutions that can take your business to the next level, and beyond. And you won't have to invest hundreds of thousands of dollars in personnel, programs and infrastructure either - because one-stop does it all.


Setting a sales goal is easy. Figuring out how to achieve it is hard. At LeadGen.com we can design marketing and sales strategies that work, and deliver those profitable new market opportunities you need. In other words, we can build you a program that's going to ring your cash register - now, and in the future.


Getting in the door is the first - and hardest - step in the B2B sell cycle. At LeadGen.com we can put you in front of decision makers who need your company's products or services, and who want to talk with you about how you can help - because we've been doing it for over 20 years.


Success in today's competitive marketplace takes more than just "showing up." Whether you use in-house salespeople or outside channel partners, LeadGen.com can recruit, hire, train, compensate, coach and motivate your team so they close more sales, and maximize your ROI. We can even manage them for you, so you get the results you need, not just more headaches.


Getting in the door is the first - and hardest - step in the B2B sell cycle. At LeadGen.com we can put you in front of decision makers who need your company's products or services, and who want to talk with you about how you can help - because we've been doing it for over 20 years.

LeadGen.com Can Help You Increase Your Company's Sales!

If you're looking for more sales, you've come to the right place. Because at LeadGen.com getting results - and ringing your cash register - is what we're all about. The answer isn't always as simple as flicking a switch. But the funny thing about B2B is that the cost of effective marketing and sales is always less than the cost of ineffective marketing and sales. And you can take that to the bank.

If you need more sales, you need LeadGen.com.

We Can Help You Maximize Your Market Share

Are you in a competitive slug-fest? Are you challenged by the clutter in the media? By competitive incumbency? Or by prospects who always choose the "do nothing" option? At LeadGen.com we have the tools you need to break through the noise, to unhook your competitors, and to get your prospects to act!


If you can't get your prospect's attention, selling to them is going to be a whole lot more challenging. But at LeadGen.com we have tools and techniques that can break through the clutter - and get them looking at you, kid!


Once you've gotten their attention, are you then able to get them to be interested? If "I'm not interested" is your most common objection, we can fix it. Because we know what "floats their boat," and yours, too.


You may have an ad agency, but do they do lead gen? You may have a Web developer, but do they recruit? Or you may have a sales trainer, but do they do SEO? We can fill the gaps between vendors, and close the one between marketing and sales.


Unseating a competitor isn't a matter of lowering your price, or piling on features. In most cases, it's a chess game - a game we love, and love to win - for you.


Remember when "nobody ever got fired for buying Blue?" How would you like to be the default option in your market? At LeadGen.com, we can make it happen.

LeadGen.com Can Help You Beat Your Competition!

You may not realize it, but market share is the key to success - because the more market share you have, the more you can charge. If you don't have LeadGen.com on your team, though, you're just leaving money on the table.

If you need more sales, you need LeadGen.com.

We Can Help You Maximize Your Profitability

Is your appetite for more sales bigger than your budget? Do you need to do more with less?
By using LeadGen.com's one-stop-shop you can take advantage of economies-of-scale
that you can't get anywhere else.


At LeadGen.com we develop program elements such as your Value Proposition, Positioning, Economic Value to the Customer, Lead Qualification Criteria, Benefits and more so they can be used in every phase of your marketing and sales program. So you don't have to re-develop them with every vendor - saving you tens of thousands of dollars or more for the typical program.


LeadGen.com partners with some of the best solution providers in the business, and then passes along the savings to you.


You know the old saying: "If all you have is a hammer, everything looks like a nail." But at LeadGen.com we have dozens of solutions. So you get what you need, not just what your solution provider has on the shelf.


When you use multiple vendors, and an initiative fails, that's when the finger-pointing begins. But with LeadGen.com you get a dedicated Account Manager to oversee all of the work. So you can get a good night's sleep knowing that there's someone out there who really cares whether or not you succeed.

LeadGen.com Can Accelerate Your Sales Growth!

If you need more cash flowing to your bottom line, we can help. At LeadGen.com we understand the synergies between program elements, and how to make them work for you. So instead spending of time and effort shopping for the best price, you can save your energy for counting your winnings.


Solving the sales problem in today's crowded B2B market takes more than putting some high-schooler on the phones. It takes more than a degree in Marketing Communications from State U. And it takes more than some high-falutin' technology, a tired email list, and spewing content all over LinkedIn.

It takes LeadGen.com.