A LeadGen.com Perspective

Is your CRM holding your salespeople back?

Too often, the demands of your CRM prevent good sales performance. Whether it’s inhibiting the sales process because of unnecessary steps, or simply taking away productive sales time to fulfill Marketing’s need for data, your CRM may be hurting more than it’s helping. But you can turn this “necessary evil” into a “fundamental good” if you know what you’re doing.

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