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Do You Need More Sales?

Do you have a sales goal you need to hit? has everything you need!

  • Do you want to grow top-line revenue?
  • Are you tired of Marketing programs that don't ring the cash register?
  • Do you need better qualified sales leads?
  • Do you need to improve your conversion rate?
  • Do you need to increase your close rate? can help! Can Deliver Revenue and Profitability Growth

For many companies the best way to achieve success is to make its Marketing program accountable for Sales. Otherwise you're basically using "hope" as a strategy.

Unfortunately, most Marketing professionals resist being accountable for Sales. They'll say that they don't control the Sales process, so they shouldn't be punished if it fails. And so you're left holding the bag.

Other companies put all the risk on their Salespeople, and hope that enough of them succeed to carry the rest.

But that only creates resentment among the good ones, who eventually leave - leaving you in the lurch once again., however, can show you a proven way to create accountability, and deliver real Sales results.

An effective strategy from enables the pieces of your Marketing and Sales program to work together, so there's no finger-pointing. And it creates the kind of accountability that leads to success. Learn more here.

And success is something we've made happen for hundreds of companies. Has a Proven and Cost-Effective Approach that Solves the Unique Challenges at the Front-End of the Sell Cycle

Converting suspects (or an "addressable market") into genuinely interested prospects who are likely to buy takes more than just pumping out content, or SEOing your Web site. This is because the idea that "57% of the decision is made before the buyer ever engages with a salesperson" is nonsense. (There never was a study, it was just something that was made up by an inbound marketing firm.) And if you build it, they will not come.

Getting viable prospects into the top of your sales funnel takes an understanding of both Marketing and Sales. It takes an integrated strategy that includes both positioning and promotion - not wishful thinking that MQLs will somehow magically turn into SQLs.

And it's accountable for conversion, revenue and the Expected Value of the Sales Funnel (i.e. the sales forecast).

Can your team do that?

Ours can.

How Are We Different?

If all you have is a hammer, everything looks like a nail.

With most solution providers, what they offer is whatever they happen to have on the shelf, whether it's right for you or not. has hundreds of solutions.

At, however, we have scores of solutions and dozens of partners. (In fact, we're solution-agnostic). Plus we have decades of experience and success solving sales and marketing problems. So we'll do what works, whether we do it using in-house resources, yours, or our partners' resources. We don't just plug in a one-size-fits-all answer.

Why Does It Matter?

Think of it this way: If you have a sales or marketing problem, how is asking Google "How do I solve my sales or marketing problem?" going to help? There's no algorithm in the world that can answer that question appropriately for your company. And the page rank of any given answer only reflects that vendor's ability to rank high, not necessarily to solve your problem.

Unless you know exactly - and, more importantly, correctly - what you need, Google is useless.

And so, by the way, is trying to hire your way out of the problem. Most people you hire are only there until their inability to solve the problem catches up with them. In fact their resume is on the street long before you find out their program is going to fail. is the Missing Link between Marketing and Sales

What you really need is a vendor who knows everything there is to know about Sales and Marketing, and how to make the available tools and strategies work for you.

That way you get the results you're looking for, and not just a bunch of activity and expense.

In other words, if you want to actually win in the market, call

No matter what industry you're in, can help Has Helped Hundreds of Companies Achieve their Sales Goals

Do you need help?

Copper Anode

A manufacturer of copper anodes was losing sales to a competitor who sold below cost. We showed them how to win a price war, which ended when the competitor went bankrupt.

Do you need help?

Compliance Services

The GRC practice at a large accounting firm was having trouble expanding beyond their personal networks. Working with, they were able to increase sales by 120%.

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A Metal Fabricator

A metal fabricator wanted to sell his business, but sales were tanking. So we got them into power-gen market, doubling revenues, and enabling a successful sale of the company.

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Brick & Mortar Retail

A retailer was struggling to get new customers into their brick and mortar store. So Partner TMG created and marketed a membership program for customers that generated over $3,400 in new revenue in just 48 hours for a cost of $0.00!

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A Race Track

Attendance at a horse racing venue was far below break-even on weekdays. pitched it to area companies as a great place for a company outing, and tripled weekday revenues!

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A large national telecom was suffering from a 24% churn rate. Partner TMG developed an AI solution that reduced churn by 16%, and increased retention by 80%, while reucing the cost of retention by 33%, resulting in an annual savings of over $346 million.

Do you need help?

3D Printing

3D printing was an unknown technology when an early entrant asked to help develop the market, which we did by getting them into over a dozen Fortune 500 manufacturers. [more]

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A large consulting firm needed help filling their executive seminar series. created a program that was so successful that it generated a year-long backlog of people who wanted to attend.

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A Fortune 100 wanted to expand the market share of their HVAC division in the hospital market. accounted for over 60% of their new sales, while enabling them to far exceed their market share goals.

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Jail Mgt Software

A software company had developed an app for jail management, but they couldn't get past the incumbent vendor. So developed and implemented a campaign that was able to unhook the competitor in dozens of facilities.

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An M&A specialist was having trouble finding acquisition candidates for their PT client. A program by identified scores of qualified candidates, and persuaded enough owners to consider selling to completely satisfy the client's growth plan.

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Janitorial Services

The salespeople for a regional janitorial company were spending too much time on account management, so growth was flat. created a program that filled their sales funnels, and put the company on a solid growth track.

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Neonatal Services

A medical practice specializing in neonatology wanted to expand into multiple hospital systems. got them introductions into more than 30 different hospital systems, enabling them to far exceed their revenue goals.

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Health Insurance

A health insurance brokerage firm was able to gain a dominant market share in their region through sales training and more effective sales management, enabling the owners to sell the firm and retire comfortably - thanks to

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Managed Services

A managed services company couldn't look for new accounts and service old accounts at the same time - until they called We enabled them to triple their growth rate and revenues within less than 6 months.

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Market Research

A market research firm was having trouble breaking into the Fortune 500. But with help from a Executive Appointment-Setting program, they were able to land deals a four major, new accounts.

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Video Conference Rooms

A system integrator specializing in executive conference rooms was having trouble finding new business. enabled them to find planned projects, and positioned them to win over $2M in new business.

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Building Networks

A Fortune 500 LAN manufacturer felt they weren't getting a shot at enough opportunities. So put together a program that netted them over $60M/year in new business.

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Surveillance Systems

An innovator in video surveillance systems was having trouble breaking into the municipal market. But with help from, they were able to generate over $6M in sales - double their goal.

Do you need help?

Airline Consultant

A European consulting company that specializes in helping airlines improve profitability was unable to penetrate the US market. With help from, however, they were able to get into five of the six largest carriers at a high level.

Do you need help?

Industrial Filters

The five salespeople for nationwide distributor of industrial filters had large territories to service, so they had little time for cold calling. So they asked to do their prospecting - whereby we got them into almost every one of their target accounts in three years.

Do you need help?

3D Software

A leading provider of 3D design software needed to expand their book of business, but their sales force couldn't meet their goal for new business. put together a marketing program that resulted on hundreds of new sales, enabling them to meet their goals for two years.

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A producer of fireworks displays was getting outsold by their competition, despite having a better product. turned around their sales by getting them in with decision makers before the RFPs went out so they could wire the spec.

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Specialty Papers

A European manufacturer of specialty label paper wanted to break into the US wine market. So we got them over 150 appointments with decision makers at leading wineries around the country.

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Steel Mill

A specialty steel mill had high-quality, cost-effective a niche product, but they had trouble finding suspects worth targeting. developed a research strategy that enabled them to refine their targeting, and become the leading provider in the segment.

Do you need help?

An eLearning Company

An eLearning company was struggling to close four new deals a year. When got through with them, they were closing 4 new deals per month - a 1200% increase!

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Insurance Agency taught the 12-person sales team for an insurance agency how to make cold calls, resulting in a doubling of sales year-over-year.

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Publicity Firm

A small, but extremely creative publicity firm knew how to get exposure for their consumer product manufacturer clients, but they had trouble getting the attention of the decision makers. Of thirty targets, we got them C-level appointments at ten - a 33% appointment rate, along with three new contracts.

Do you need help?

Dental Milling

The manufacturer of an innovative line of dental milling machines wanted to leverage their first-mover position in the market. So they asked to get them into as many dental labs as possible, which we did - 36 times in less than 100 hours.

Do you need help?

Industrial Sweepers

The manufacturer of industrial sweeping equipment wanted to introduce a new product, but they couldn't get their sales reps to push it. So they asked, who generated enough leads to sell out the entire first years' production.

Do you need help?

IT Development

An offshore IT development firm had trouble getting around bias in the market, and finding new business. found them enough good leads, and helped them close enough new business, to double in size over 18 months.

Do you need help?

Hospital Consultant

A consulting company specializing in hospital management uses to fill their annual seminar series, returning a 700% ROI year-after-year.

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With's help, a large auditing firm was able to generate 60% more business, and become the go-to provider in their traditional market - and then do it again in two additional, new markets.

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An Accounting Firm

Underutilization of staff between tax periods was draining profits for a mid-sized accounting firm - until created a promotional program that grew revenues by 60% in less than a year.

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A logistics firm was unable to recover their investment in refrigeration, no matter what they tried - until they called We came up with a strategy that maxed out their capacity within less than 6 months.

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An engineering firm needed to increase their client base, or risk having to lay off staff. So they turned to to research projects that fit their skill-set, and get them a shot at the business - of which they closed enough accounts to achieve full utilization.

Do you need help?

Affinity Marketing helped a consortium of consumer marketing experts get in the door of a dozen Fortune 500 firms, turning what was originally a response rate of zero, into money in the bank almost overnight! [more]

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Asset Mgt Systems

An asset management systems developer had a great product, a strong value proposition and penetration into their local market. The problem was, they could not generate sales beyond the reach of their direct sales force; and everything they tried failed. [more]

Do you need help?

Bank-Owned Life Insurance

Discover how helped a marketing consultant reposition a client's esoteric offering so they could capitalize on an under-served market. [more]

Do you need help?

Banking BPO

A major player in the banking services industry could save potential customers millions annually, but they were being shut-out of the market, and they couldn''t figure out why, putting them in danger of failing. So, they called! [more]

Do you need help?

Law Firm IT Solutions

An IT Developer with a solution that could potentially help law firms increase their revenues and profitability without adding staff, just couldn't gain any traction with their target audience. [more]

Do you need help?

College Football

In college football, nationally known teams dominate, and that can make it hard for other teams to attract a crowd. And that was just the problem an Ad Agency bought to us to solve. [more]

Do you need help?

Banking BPO

What works in one market often does not work in another. This is what a prominent European Consulting firm found out when it tried to enter the US Market. [more]

Do you need help?

Law Firm IT Solutions

During the Great Recession a developer of software for contractors watched its sales plummet as projects ground to a halt. After nearly every avenue to reach their audience closed shop, they found their own business at risk. So, with everything on the line, they called [more]

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Some marketing practices turn value-added products into mere commodities, when in reality they are so much more. That was exactly the situations a copier manufacturer faced when they couldn't penetrate the law firm market. [more]

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Country Club

When the owner of a country club found his catering schedule had far too many open slots, he had a hunch that just might be able to solve the problem for him. [more]

Do you need help?

Direct Mail House

Sometimes a recession - and the anticipated new economy that will emerge on the other side - presents unforeseen opportunities. But changing your business model may the only way to survive. [more]

Do you need help?

Education Services

When an educational services company spent money like it was growing on trees to support its network of distributors without any concrete sales results, they turned to to solve the problem. [more]

If we haven't already solved your problem, we know someone who has!

  Sales & Marketing Workshops & Training

At we offer a lot more than just marketing and lead generation solutions.

We also provide individualized workshops, training and coaching programs for companies that want to improve their in-house capabilities, including Strategy Development, Lead Generation, Sales Management and Sales Effectiveness. Register today!

To schedule personalized Marketing or Sales training or coaching, please contact at 856-638-0399, or click here.


Marketing and sales today have degenerated into high-risk, and often useless, investments. Find out why:
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The Crossword

Now Available:
The Definitive Guide to Lead Generation

Lead Generation is a powerful, hybrid business development strategy that combines key concepts from both Marketing and Sales in order to create "Qualified Sales Leads" (QSLs). It thereby enables you to fill your Sales Funnel with valid and viable opportunities that have a high probability of closing successfully and profitably.

Planned and executed as described in this breakthrough book, a Lead Generation strategy can ensure profitable revenue and market share growth for virtually any business at the lowest possible cost and risk, with the least waste and effort, and in the shortest time-to-market.

The Key to Business Growth

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