Closing the Gap (2/4)
Given the thousands of so-called Marketing Solutions that are available today, one has to wonder:
Why is it that Marketers can hit all their KPIs - yet the businesses that employ them somehow still fail to meet their sales goals?
Maybe the tools aren't the problem.
Maybe the problem is that hitting KPIs doesn't actually correlate with sales.
And maybe the old adage that says "management gets what it measures" means that when you measure meaningless junk, you're going to get meaningless results.
If you want to actually close the gap, call LeadGen.com.
Read "The Lead Generation Paradigm:
How We Generated Over $4,000,000,000 in New Sales - and How You Can Too!"
and Learn Everything You Need to Succeed!
Read an excerpt here.
View the Table of Contents here.
Go to the Learning Center.
