Arguably, the two scariest words in Business are "I just..."
Whenever you hear them, you know that what follows is going to be someone making an excuse for doing or saying something really dumb.
Like when your child explains why they jumped out a second floor window using an umbrella as a parachute. ("I just wanted to see if it would work.")
Or when your Marketing Manager explains that they were just doing what Google, or LinkedIn, or whomever, recommended they do.
The Rest of the Story...
"I just..." is often followed by an explanation for why the person didn't think about the consequences of what they were doing.
And so it falls to you to point them out.
Only then it's usually too late.